.blue Domain Registration — What You Get
.blue is a generic top-level domain from the 2012 new gTLD program, applied for by Donuts and delegated on 29 January 2014 per the IANA delegation report. The IANA record lists Identity Digital Limited — Donuts' successor — as the operator, on the registry services platform that runs hundreds of extensions.
The zone is a plain open gTLD with no eligibility test: registration is first-come, first-served, terms run 1 to 10 years, and the delegation is DNSSEC-signed with IDN tables published for internationalised labels.
As a colour name, .blue carries meaning on its own — a brand colour, a mood, a cause — which is what buyers use it for.
Who Can Register a .blue Domain Name
Anyone can register a .blue name: a company, a shop, a freelancer or a student, with no documents and no local presence anywhere in the world. The registry asks only for accurate registrant contacts.
- Allowed characters: letters, digits and hyphens; a hyphen cannot start or end the name.
- Internationalised names are supported through the registry's IDN tables.
- Premium names — short or common words — carry registry premium pricing, quoted before you pay.
- First completed order wins: a name is not held while you decide.
What a .blue Domain Is Used For
Businesses whose identity is the colour use .blue directly — design studios, denim and apparel brands, airlines and banks whose brand colour is blue — and it makes a memorable campaign or microsite address.
It also serves causes: blue is the ribbon colour for several awareness campaigns, and NGOs use .blue names for campaign landing pages.
For an Indian buyer, .blue works when the brand genuinely owns the colour — shree.blue reads as a statement — or as a creative second name beside the .com.
.blue Domain Registration Plans & Pricing (INR)
WebJi lists .blue at ₹2,429 a year for registration and ₹2,464 for renewal, read on 4 November 2026, before 18% GST. Premium names cost more and are quoted before payment.
| TLD | Registration (₹/yr) | Renewal (₹/yr) | Best for | |
|---|---|---|---|---|
| .blue | ₹2,429 | ₹2,464 | Colour gTLD, brand-colour identity | Register |
| .com | ₹1,380 | ₹1,480 | Global default, brand names | Register |
| .in | ₹1,000 | ₹1,000 | Indian identity | Register |
| .co.in | ₹809 | ₹877 | Indian corporate second level | Register |
WebJi billing prices, read on 4 November 2026 — the renewal column is what the second and later years cost, before 18% GST.
.blue Renewal, Transfer and Expiry Rules
A .blue term runs 1 to 10 years and renews in the same blocks, at the renewal band rather than the first-year rate. Renewal reminders go to the registrant email, so keep that address reachable and turn auto-renew on.
After expiry the name follows the standard gTLD sequence: roughly 45 days of auto-renew grace, then 30 days of redemption where the registrar charges a recovery fee, then a five-day pending-delete window before it returns to the open market. A dropped .blue is not held for the previous owner.
To transfer, unlock the name and take its EPP authorisation code from the current registrar, then approve the email sent to the registrant address. WebJi bills a .blue transfer at ₹2,429, a completed transfer adds a year to the term, and a name is locked for 60 days after registration or transfer under ICANN rules.
.blue vs .com and .in for an Indian Business
The extension is not a ranking factor: content and links decide placement. Choose .blue when the colour is the brand statement; keep .com for a global brand and .in or .co.in when Indian identity is the point.
Because colour meanings differ by market, test the name with customers — a .blue address is a creative choice, not a default.
- .blue — open colour gTLD, ₹2,429 a year, renewal ₹2,464.
- .com — global default, ₹1,380/year, renewal ₹1,480.
- .in — Indian identity, ₹1,000/year.
- .co.in — Indian commercial second level, ₹809/year.
How to Register a .blue Domain with WebJi
Registration is one order: check the name, pick a term, pay in INR, and the registry entry is created with the contacts you supply. There is no approval stage and no document upload.
Steps:
- Search the name with the domain search box on this page; a .blue result shows free, taken or premium.
- Enter registrant details exactly as they should appear in WHOIS, and decide whether to apply privacy.
- Choose a term from 1 to 10 years and pay in INR. The GST invoice is issued at once.
- Point the nameservers at your host, then allow for DNS propagation, usually a few hours.
- Turn on auto-renew and check the registrant email, because renewal notices go there.
Why WebJi for .blue Domain Registration
WebJi has sold and managed domains since 2005, and the same team handles registry rules, transfers and renewals today.
- Selling domains since 2005, with gTLD procedures handled in-house.
- 12,000+ clients across India and overseas keep their domains at WebJi®.
- 24/7 email support in Hindi and English at support@webji.services, average first reply under 60 minutes.
- INR pricing with an 18% GST invoice on every order, payable by UPI, card or net-banking.
- Free migration of an existing site or DNS, subject to terms and approval.
Frequently Asked Questions
How much does a .blue domain cost in India?
WebJi lists .blue at ₹2,429 a year for registration and ₹2,464 for renewal, read on 4 November 2026 and before 18% GST. Premium names cost more and are quoted before payment.
Who can register a .blue domain?
Anyone, anywhere: a company, a shop or an individual, with no documents and no local presence. The zone has been open since its 2014 launch, first-come, first-served.
How long can I register a .blue domain for?
From 1 to 10 years per order, and renewal uses the same 1 to 10 year blocks. Set auto-renew before expiry, because the site stops resolving once the name lapses.
Why does a .blue renewal cost about the same as the first year?
Unlike heavily discounted first years, .blue sits on a flat band: ₹2,429 registration against ₹2,464 renewal, both read on 4 November 2026 and before 18% GST.
How do I transfer a .blue domain to WebJi®?
Unlock the name at your current registrar, take its EPP authorisation code, start the transfer with us and approve the email sent to the registrant address. WebJi bills a .blue transfer at ₹2,429, the transfer adds a year, and ICANN locks the name for 60 days after registration or transfer.
Does .blue include WHOIS privacy?
The registry publishes limited registrant data under ICANN rules and a privacy service hides the rest; free WHOIS privacy is offered on .blue at many registrars including ours. We confirm what applies to your order before you pay.

